The Ultimate Marketing Playbook for Caribbean Hotels
Top 5 strategies you need now
As travel picks back up, one region is particularly poised for a comeback: The Caribbean. According to multiple surveys, travel readiness among North Americans is increasing and many plan to take an international trip this year, but will do it closer to home. Marketing the Caribbean has its specific challenges, including distinguishing your resort from the abundance of options across multiple and distinct countries often just lumped as one concept. Marketing during a pandemic even more so.
Download the guide to learn marketing strategies, including how to:
- Identify and understand your feeder markets, and how they have changed over the last year
- Deploy segmentation and personalization within the Caribbean travel segment
- Why Upsells and Add-ons work, Not Discounts
- Track your marketing channels closely, both online and offline